PWHL and Lululemon Launch Exclusive Apparel Collection at Venues
The Professional Women’s Hockey League (PWHL) is partnering with Lululemon to debut a first-of-its-kind apparel collection, available exclusively at PWHL venues starting this weekend.
The collection features five to seven of Lululemon’s most popular styles—including hoodies, crewnecks, tees, jackets, the iconic half-zip, and crossbody bags—each branded with either the PWHL logo or one of its six teams.
This partnership marks Lululemon’s first-ever branded collection with a professional women’s sports league, spotlighting the rising influence and market power of women’s hockey.